of the Acad. Mark. (2013) 41:389-399 DOI 10.1007/s11747-013-0331-z CONCEPTUAL/THEORETICAL PAPER Elevating marketing: marketing is dead! Long live…

Please I need a critical review summary to this article

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Running Head: ELEVATING MARKETING 1 NameInstitutionDate Running Head: ELEVATING MARKETING 2 ELEVATING MARKETINGThe performance of marketing is noted to have gone down recently than before and…